The Brazil Development Academy emerged from the experience of the Founder Edegelson Ricci, a former athlete who in 2003 had to abandon his dream of becoming a professional player as he did not have the opportunity to be discovered; later, working as an intermediary, he also witnessed personally how hard it was for intermediaries and football scouts to be in direct contact with players and coaches looking for new opportunities.

We are all football lovers who have explored the K10 FOOTBALL concept as a democratic way to innovate the global market and who work daily to develop a technology capable of helping talented grassroots athletes to make dreams come true.